From JeannieChan.com
January 30, 2010 at 5:14 pm
The other night, I came across a commercial for a local flower shop. With Valentine’s Day just two weeks away, it was the perfect time for a local flower shop to raise its ... (
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From JeannieChan.com
January 14, 2010 at 2:04 am
As we’ve discussed before, every little thing matters to a brand. Likewise, everything we do contributes to our personal brands. Questionable actions lead to questionable ... (
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From JeannieChan.com
January 12, 2010 at 1:41 am
Seth Godin recently release an e-book WHAT MATTERS NOW, in which he asked a few of his friends to discuss what matters now. May it be Change, may it be Sleep, may it be Productivity.
To ... (
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From JeannieChan.com
January 5, 2010 at 1:41 am
It’s estimated that as many as one million revelers gathered at Times Square in New York City to usher in the New Year. Nivea was once again the sponsor of this event. As ... (
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From JeannieChan.com
December 29, 2009 at 5:22 pm
I was home for the holidays. Like many families across the country, there was a family gathering at my home. There, I learned that my aunt had a hobby of making jewelry, ... (
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From JeannieChan.com
December 25, 2009 at 1:22 am
Up In The Air, staring George Clooney, opens nationwide on Christmas. I previewed the movie and enjoyed it. My friends gave it just okay reviews. See for yourself, and ... (
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From
December 15, 2009 at 3:56 am
I’ve been doing some traveling lately, which in part accounts for why posting on this blog has been a little slow… (sorry!)
Recently, just flew on Southwest and on Continental.
... (
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From JeannieChan.com
December 3, 2009 at 3:07 am
I hope everyone had a wonderful Thanksgiving break. For me, it was over all too fast.
While I was home, I had an interesting conversation with my mother. It was a very enlightening ... (
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From JeannieChan.com
November 28, 2009 at 3:14 am
Black Friday is over. Or is it?
In this tough economy, retailers are doing everything they can to bring out as much holiday spirit as possible for as long as possible. By ... (
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From JeannieChan.com
October 27, 2009 at 9:59 pm
One of the major lessons I have learned from reading great marketers like Al Ries and Jay Conrad Levinson was that if it was something worth doing, it was something that’d be ... (
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From JeannieChan.com
October 26, 2009 at 10:40 pm
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Warning: pack() ... (
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From JeannieChan.com
October 19, 2009 at 10:25 pm
Stuffs are made and then sold.
Sometime, one person / organization takes care of this entire equation. Though, more often than not, someone makes the stuff and someone else ... (
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From JeannieChan.com
October 14, 2009 at 12:37 pm
What’s in a name? That which we call a rose
By any other name would smell as sweet.” – Juliet
Well, in marketing, name could make a big difference!
Names make ... (
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From JeannieChan.com
October 12, 2009 at 12:33 am
This week I learned that the more money you have, the less time you have to spend on any particular tasks. You could hire someone to do it for you.
However, if you don’t ... (
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From JeannieChan.com
October 6, 2009 at 11:44 pm
A national career fair is coming up at the end of the week. So, I thought I’d post my tips on how to work a job fair. Of course, I take it for granted that you know ... (
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From JeannieChan.com
October 4, 2009 at 11:30 pm
Today I took the Starbucks Via challenge… and I was disappointed.
First of all, I could tell the difference. I didn’t know which was which, but I could tell the difference ... (
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From JeannieChan.com
September 29, 2009 at 11:57 pm
Why hasn’t more companies adopted social media? Because social media is not social at all.
According to a recent study, only 20% of tweets are meant to share information. ... (
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From JeannieChan.com
September 29, 2009 at 2:09 am
Scene (In conference room C at approximately 9am):
In-house Creative Designer: What?!?! That wasn’t approved?
Me: No…
In-house Creative Designer: But, we’ve ... (
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From JeannieChan.com
September 24, 2009 at 3:13 am
A few weeks ago, I had attempted to write a blog post from Jack the Cat’s perspective. As inspired as I was, I found the change of voice distracting. So, I’m reverting ... (
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From JeannieChan.com
September 18, 2009 at 12:40 pm
You’ve been waiting for this one. The final primal code highlighted in Primal Branding by Patrick Hanlon. We’ve discussed in previous posts the creation story, the ... (
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From JeannieChan.com
September 14, 2009 at 10:49 pm
I was shopping the other day and noticed a product on-shelf that had the coolest packaging. Then, I read Brandweek, and noticed that an article in there was featuring this ... (
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From JeannieChan.com
September 12, 2009 at 5:32 pm
I’m starting a series of posts on job hunting. Why? Well, for my particular career path, marketing for a big CPG, recruiting season is right around the corner. If I could ... (
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From JeannieChan.com
September 9, 2009 at 2:00 am
Continuing with my series on Primal Branding by Patrick Hanlon. I’ve discussed in previous posts the creation story, the creed, the icon, the rituals, and the pagans / nonbelievers. ... (
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From JeannieChan.com
September 4, 2009 at 6:11 pm
Because no one cares.
Sell love. Sell style. Sell confidence. Sell friendship. Sell something that people cares about. And, the simple truth is no one cares about your product.
You ... (
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