From Pigs Don't Fly
March 22, 2010 at 6:53 am
I got some feedback about my last post.And it reminded me of something my now boss Russel Howcroft once said at a student event he spoke at. On career advice he could give to young ... (
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From Pigs Don't Fly
March 18, 2010 at 10:33 pm
When we see a shit ad, it's only natural to blame the agency. In fact, I've spent a fair few words on this blog doing just that.But what I'm slowing realising is there's far too ... (
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From Pigs Don't Fly
March 16, 2010 at 11:20 pm
After two and a half years, writing this blog has served its initial purpose. I now work in advertising.This week I started as the Social Media Manager at George Patterson Y&R ... (
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From Pigs Don't Fly
March 10, 2010 at 5:40 pm
Well, today it was announced that Cookies 'n' Cream was the winning flavour of the Flavour Crusaders competition I was in and will be on shelves shortly. Unfortunately I didn't ... (
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From Pigs Don't Fly
March 8, 2010 at 10:39 pm
One of the things you pick up doing a business degree is how fucking awesome Google are. Used in nearly every human resource example possible, Google are constantly highlighted ... (
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From
March 4, 2010 at 2:57 am
Ahh, advertising. Despite what university textbooks and agency websites tell me, sometimes you don’t need strategy. Or even creative.Running the most basic ad in a newspaper and
... (
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From Pigs Don't Fly
March 1, 2010 at 9:00 pm
Perhaps one of the finer moments during my internship was something I picked up on while working on a current user generated campaign.One video submission from a consumer featured ... (
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From Pigs Don't Fly
February 25, 2010 at 12:06 am
I think it's a tell of a struggling medium when it advertises the fact you can advertise with them. I imagine their advertising revenue can't be too successful if they have no ... (
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From Pigs Don't Fly
February 19, 2010 at 2:01 am
My final project as an intern at George Patterson Y&R was to do a presentation on the world of advertising through the eyes of a 20 year old.And the first thing I did, was to go ... (
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From Pigs Don't Fly
February 17, 2010 at 7:39 pm
No one could answer my question as to what the letters B&T, the trade press publication, stood for. So I went straight to the top and asked...And who said investigative journalism ... (
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From Pigs Don't Fly
February 15, 2010 at 6:36 pm
... are not so pointless.There's nothing like that "ah hah!" moment you have while watching an ad. I believe people in the biz call it a human truth (or at least the academics ... (
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From Pigs Don't Fly
February 15, 2010 at 12:47 am
You know what the best thing about being in a relationship is? You don't get those annoying "Meet single 18 year old girls" ads on Facebook.Upon this realisation, it reminded me ... (
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From Pigs Don't Fly
February 10, 2010 at 7:11 am
Another piece of blogging brilliance with this post...... a place holder for later use.Also if you haven't already, please vote for Zac and Cookies 'n' Cream here. ... (
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From Pigs Don't Fly
February 8, 2010 at 1:34 am
I've just spent the last four days flying around Australia hitting every capital city.One thing I noticed, is that all of Australia does some terrible advertising, not just in ... (
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From
February 1, 2010 at 5:58 pm
I’m sure you’ve all seen this piece by now…Here’s one somewhat negative review. And here’s another.Now I love a good opinion piece. I write them often. And I’m fairly certain
... (
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From Pigs Don't Fly
January 27, 2010 at 11:50 pm
No, that's not just the name of David Thorne's new book that I just ordered.I think it's also something brands need to realise before they come out to play. Because no matter how ... (
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From Pigs Don't Fly
January 25, 2010 at 1:44 am
Are advertisers seriously still giving away ringtones as prizes?I'm not even exaggerating when I say that every single mobile phone today has an option to make your own ringtone. ... (
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From Pigs Don't Fly
January 25, 2010 at 1:17 am
Are advertisers seriously still giving away ringtones as prizes?I'm not even exaggerating when I say that every single mobile phone today has an option to make your own ringtone. ... (
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From Pigs Don't Fly
January 20, 2010 at 6:22 pm
One of the issues in not watching television, as my favourite co worker Stan points out, is that you miss ads. Which is fucking awesome for the most part except that people often ... (
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From Pigs Don't Fly
January 17, 2010 at 7:22 am
So someone, somewhere, somehow had a brilliant idea. That sentence, unlike the title of this post, was not sarcastic.The idea was to introduce a mainstream emoticon for the emotion ... (
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From Pigs Don't Fly
January 15, 2010 at 2:12 am
So that finishes my first week at George Patterson Y&R. I'm not sure what I was expecting but I think the word "traditional" came to mind. Possibly in the way you'd look at an ... (
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From
January 10, 2010 at 7:29 pm
A couple of months ago I put out the call that I wanted to do an internship. Well, George Patterson Y&R answered, and as of tomorrow I’ll be there four days a week until I’m back
... (
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From Pigs Don't Fly
January 4, 2010 at 6:23 am
People often criticise myself and this blog because it's incredibly bias. "But you're just one person" or "You can't base anything off a sample size of one" are often comments ... (
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From Pigs Don't Fly
January 1, 2010 at 11:18 pm
John Wanamaker, who ever he was, supposedly said, "Half the money I spend on advertising is wasted. The trouble is, I don’t know which half."As much as I hate to play to the ... (
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From Pigs Don't Fly
December 30, 2009 at 9:56 pm
What better way to finish the year than with a placeholder.I'll be using this post later on to direct people to subscribe to Pigs Don't Fly by RSS or Email.Happy New Year. ... (
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