From Pigs Don't Fly
January 1, 2010 at 11:18 pm
John Wanamaker, who ever he was, supposedly said, "Half the money I spend on advertising is wasted. The trouble is, I don’t know which half."As much as I hate to play to the ... (
more)
From Pigs Don't Fly
December 30, 2009 at 9:56 pm
What better way to finish the year than with a placeholder.I'll be using this post later on to direct people to subscribe to Pigs Don't Fly by RSS or Email.Happy New Year. ... (
more)
From Pigs Don't Fly
December 30, 2009 at 6:17 am
I shop at Woolworths. And I will always shop at Woolworths. It's not that I have a logical reason to although I'd guess it's because my Dad did his weekly shop at Woolworths while ... (
more)
From Pigs Don't Fly
December 26, 2009 at 11:56 pm
I'm sure you're all familiar with the story of the guy who tried to pay his phone bill with a picture of a spider. It quickly went viral and if you suss out the rest of David Thorne's ... (
more)
From
December 20, 2009 at 12:25 am
Question; do you favourite tweets?If so, why? Personally I tend to favourite a tweet that I want to save for later use. It might have a link or something of interest that I don’t
... (
more)
From Pigs Don't Fly
December 16, 2009 at 1:50 am
I've always find it interesting the degree to which marketing bloggers and people on Twitter promote the campaigns they're working on.I guess I've kind of come to expect it simply ... (
more)
From Pigs Don't Fly
December 13, 2009 at 10:53 pm
When you're sitting behind a computer screen, you can be anyone you want; yourself, a character, an unintentional character or no one. It's why there's so many problems with the ... (
more)
From Pigs Don't Fly
December 9, 2009 at 10:03 pm
I can't believe I'm going to do this but I'd like to give out some advice; just ask.If you want something or need something, I've come to realise there's no harm in just asking ... (
more)
From Pigs Don't Fly
December 7, 2009 at 10:06 pm
Two questions for you...In a time where iPhones and Blackberries run amok, do phone numbers in commercials like 1800 INTERNET or 13 PIZZA become irrelevant?And on a completely ... (
more)
From Pigs Don't Fly
December 5, 2009 at 8:00 am
I find it incredible hard to get the tone of what I'm writing right.And it became even harder the other day when someone told me they weren't a fan of the font this blog was written ... (
more)
From Pigs Don't Fly
November 27, 2009 at 10:16 am
In August this year I stumbled upon a contest called Bob's Got No Idea. The brand behind the campaign was yet to be revealed and entrants were asked to submit an essay or video ... (
more)
From Pigs Don't Fly
November 23, 2009 at 7:30 am
Welcome to the 2009 Australian Marketing Trade Press Awards.As you've no doubt noticed, with the new year approaching trade press publications go crazy with their annual awards. ... (
more)
From Pigs Don't Fly
November 19, 2009 at 4:13 am
I've been thinking a bit about the agency process recently.And it surprises me how much impact just one person in that process can have. In some cases millions of dollars are put ... (
more)
From Pigs Don't Fly
November 14, 2009 at 9:25 pm
Just an observation I thought I'd share with you all.Over the last 10 months, I've watched 6,148 videos on YouTube. On average, that's 20.5 videos a day. And if the average video ... (
more)
From Pigs Don't Fly
November 13, 2009 at 3:16 am
I was in a meeting today (I won't drop any names, but they were certainly worthy of dropping) and I was asked, "If you started an agency today, what would it look like?"I threw ... (
more)
From Pigs Don't Fly
November 9, 2009 at 9:54 am
In what can only be described as excellent timing, there's been much discussion recently about starting your career in marketing, including my own article.With just one exam pending, ... (
more)
From Pigs Don't Fly
November 5, 2009 at 6:22 am
The way I see it, flash mob stunts are like ambient marketing. High impact with low reach. Except of course, with the internets, the reach is heavily extended.Take a look at this ... (
more)
From Pigs Don't Fly
November 2, 2009 at 7:18 pm
I'll start by saying this post is not intended to be arrogant or self indulgent in any way, but I know my only writing style can't avoid sounding that way, so just a heads up. ... (
more)
From Pigs Don't Fly
November 1, 2009 at 6:03 am
I've been thinking about "cool" lately. Ignoring the fact it's probably not cool to use the word "cool", start by taking a look at Adam Ferrier's thoughts on the five indicators ... (
more)
From Pigs Don't Fly
October 28, 2009 at 6:26 am
As I'm sure you've no doubt heard, U2 did something or other a few days back in front of 90,000 fans that was broadcast live across the world on YouTube. Here's the performance...Unfortunately ... (
more)
From Pigs Don't Fly
October 26, 2009 at 1:00 am
Another quick ramble, this time about viral marketing. Specifically, the usual definition I read which is about "encouraging consumers to spread content among their social networks".Please ... (
more)
From Pigs Don't Fly
October 24, 2009 at 2:07 am
Just a quick ramble about something that has been annoying me lately.A track back, especially a tweet, is not a comment. It's beyond frustrating when you click on a blogpost that ... (
more)
From Pigs Don't Fly
October 18, 2009 at 6:35 pm
Perhaps my single most favourite use of Twitter is asking for help, as selfish as that sounds. Last night, just hours before an assignment was due I needed a quote from an old ... (
more)
From Pigs Don't Fly
October 16, 2009 at 8:55 pm
Today my blog celebrates its second birthday. Over the past 365 days I have...+ Posted 147 times.+ Had 22,182 visits.+ Had 41,556 pageviews.+ Received 638 comments.+ Peaked at ... (
more)
From Pigs Don't Fly
October 15, 2009 at 12:08 am
"Semi permanent" Julian Cole's blog is about to turn three. And to celebrate, he's just posted about how his blog has changed over time to become more relevant to real world.Unfortunately, ... (
more)
Loading ...