Posts for "gen-y"


Social TV Watch: In a Bold Bid to Woo Gen Y, PBS Goes to Facebook Before TV

From Derek E. Baird :: Barking Robot
March 15, 2010 at 5:14 pm
Here's another social media first in 2010: Facebook is going to debut a 102-minute documentary from PBS before, well, PBS. The "American Experience" documentary ... (more)

The Gen-Y Generation Gap is Not About Perceptions, But Money

From Brainware
March 14, 2010 at 11:10 am
The notion of generation gaps have a long history in American sociology.  The idea was actually polled as early as 1969 by Gallup and three-fourths of the public believed in ... (more)

Weekly Wrap: Miley’s ‘The Last Song” Webcast, AOL’s BeboFAIL, Oscars Score Nielsen Win, TEDxTeen, Books in the Age of the iPad, Wizard of OZ Remake, Twitter Backchannels, 11 Step Content Strategy & More!

From Derek E. Baird :: Barking Robot
March 12, 2010 at 6:05 pm
Miley's "Last Song" Webcast: Miley Cyrus and Liam Hemsworth, stars of the upcoming film "The Last Song", will host a live chat on UStream Saturday, March ... (more)

Insurge Pictures: Using Social Media to Engage Millennial Moviegoers in the Filmmaking Process

From Derek E. Baird :: Barking Robot
March 11, 2010 at 3:35 pm
After effectively abandoning specialty films, Hollywood studio Paramount Pictures is expected to officially unveil a new division for micro-budget movies today. Dubbed Insurge ... (more)

Laptops in Class? “It’s Really Serialized Interruption.”

From Brainware
March 10, 2010 at 1:09 am
It's finally happened to Gen-Y college students.  According to the Washington Post, Profs are clamping down on the use of laptops in class. As the Post puts it, Georgetown Law Prof ... (more)

Personal Branding Interview: Glen Allsopp

From Personal Branding Blog - Dan Schawbel
March 6, 2010 at 8:48 pm
Today, I spoke to Glen Allsopp, who built his first website at the age of 15. He currently blogs at pluginid.com, ViperChill.com, and SEOmoz.com. In this interview, Glen talks ... (more)

tvChatter iPhone Application Helps TV Get Social

From
March 6, 2010 at 7:25 pm

tvChatter is a free social television application for the iPhone and iPod touch that presents real time Twitter-fueled commentary about your favorite TV
shows.

Watch your show

... (more)

‘No Phone Zone’ Lesson Plan: Teaching Teens the Dangers of Texting & Driving

From Derek E. Baird :: Barking Robot
March 6, 2010 at 3:47 pm
The "No Phone Zone" lesson plan will educate students on the dangers associated with distracted driving (texting while driving, talking on the phone while driving). ... (more)

Millennials: Confident, Connected & Open to Change (And a Plug for my SXSW Panel…)

From Politicoholic by Nisha Chittal
March 6, 2010 at 3:18 pm
If you haven’t already seen it, late last month the Pew Research Center released a new study on millennials, titled “Millennials: Confident, Connected, and Open to ... (more)

Weekly Wrap: Microsoft Courier, Conan vs. Leno (again), Simon Fuller’s Social TV Experiment, Content Strategy, Teen Brain, Cybertots, 39% in USA Don’t Use Internet & More!

From Derek E. Baird :: Barking Robot
March 5, 2010 at 7:10 pm
Microsoft's Courier 'digital journal': We're told Courier will function as a "digital journal," and it's designed to be seriously portable: it's ... (more)

5 Things I Have Learned As a Generation Y Business Owner

From
March 4, 2010 at 8:30 am

Almost three years. THREE YEARS!
It has almost been three years since Brandswag drove a stake into the ground in Indianapolis and Oklahoma City. It is funny to look back on the

... (more)

‘The Daily Show’ Pulled From Hulu, Millennials Robbed of Their Most Trusted News Anchor

From Derek E. Baird :: Barking Robot
March 4, 2010 at 2:52 am
Hulu, the popular video streaming service that may or may not be charging sometime soon, will suffer a major blow to their content database next week. Unable to reach a deal ... (more)

Personal Branding Interview: Heather Huhman

From Personal Branding Blog - Dan Schawbel
March 3, 2010 at 5:15 pm
Today, I spoke to Heather Huhman, who is the founder & president of Come Recommended, a contributor to this blog, and author of #ENTRYLEVELtweet: Taking Your Career from Classroom ... (more)

Trend Watch: China’s Most Popular Social Network for Teens

From
March 2, 2010 at 1:33 am

Where do China's 500 million
Millennials hang out online? Facebook? MySpace? Twitter? Nope.

For Chinese youth, it's all about 360quan.com!(EN)

The popular social

... (more)

DML 2010: Four Things Youth Marketers Can Learn About Youth & Digital Media

From Derek E. Baird :: Barking Robot
February 26, 2010 at 5:51 pm
Today I've published a guest post over on Ypulse and shared some of my thoughts on the 2010 Digital Media & Learning Conference (DML) which was held last week at the University ... (more)

Tackling the Transition: From PR student to pro

From The PR Practitioner
February 25, 2010 at 11:47 pm
I was recently interviewed in an article “From a PR Intern to a PR Professional: Tackling the Transition” for Platform Online Magazine. Transitioning from intern to a full-time ... (more)

What are the student journalists doing?

From Politicoholic by Nisha Chittal
February 25, 2010 at 12:08 am
So, I found a really interesting article in my Google Buzz feed today (is it too early to start using that term casually?) via Akhila about how social media users are getting older ... (more)

Pew Research: The Millennials | Confident. Connected. Open to Change.

From Derek E. Baird :: Barking Robot
February 24, 2010 at 2:14 pm
This is part of a Pew Research Center series of reports exploring the behaviors, values and opinions of the teens and twenty-somethings that make up the Millennial Generation. ... (more)

Hanging Out, Messing Around, and Geeking Out

From Derek E. Baird :: Barking Robot
February 22, 2010 at 6:37 pm
Hanging Out, Messing Around, and Geeking Out was written as a collaborative effort by members of the Digital Youth Project, a three-year research effort funded by the John D. ... (more)

Weekly Wrap: Democrats & Millennials, Disney’s “Alice” Goth Party, Vancouver 2010 Social Media Experiment, John Lennon Education Bus, Google Buzz Lawsuit & More!

From Derek E. Baird :: Barking Robot
February 19, 2010 at 7:17 pm
Democrats' Edge Among Millennials Slipping: While the Republican Party picked up support from Millennials during 2009, this age group continues to favor the Democratic Party ... (more)

Study: On the Social Web, Age is a Factor

From Derek E. Baird :: Barking Robot
February 16, 2010 at 11:18 pm
How old is the average Twitter or Facebook user? What about all the other social network sites out there, like MySpace, LinkedIn, and so on? How is age distributed across the ... (more)

We’re Just Not That Into You: Gen Y, Brand Marketing & Social Media

From Derek E. Baird :: Barking Robot
February 15, 2010 at 4:02 am
Armando Samuels has written a really great guest post over on Next Great Generation titled, "Hey Brands, Get out of My Social Media Grill." I've swiped a few of my ... (more)

Graham Brown on Building a Youth Brand

From Derek E. Baird :: Barking Robot
February 14, 2010 at 9:04 pm
Customers Are The BrandView more presentations from Graham Brown.Graham Brown, mobileYouth, has put together this presentation to share his most pressing thoughts and insights ... (more)

Weekly Wrap: Gen Y & the ‘Obama Effect’, Social Web Strategy Matrix, NBC Olympic Strategy, Facebook Privacy for Teens, Rebranding Mickey Mouse, Gen Y Slang, Young Hollywood = $$$ & More!

From Derek E. Baird :: Barking Robot
February 12, 2010 at 8:00 pm
Why Brands Are Becoming Media: One of the greatest challenges I encounter today is not the willingness of a brand to engage, but its ability to create. When blueprinting a social ... (more)

Guest Post: Testing The Waters: My First Online Friendship

From Life Is Like a Box of Chocolates
February 10, 2010 at 10:39 am
This is a guest post by my good friend, Beth Oppenheim-Chan. She is all kinds of awesome, and I highly suggest that you read her blog and follow her on Twitter. Also, I should ... (more)